Staff

Lucie Lalumière

President & CEO

Lucie’s passion for the techno-creative video game and interactive digital media industry started over 25 years ago, when she worked on groundbreaking multimedia projects at Bell. Later on, she led innovative and award-winning teams producing games and interactive content in various strategic roles. Her executive positions include GM French Market at MediaLinx Sympatico, Executive Director New Media at Radio-Canada, VP & GM Interactive at Corus Entertainment, COO & GM at supersonic MINDS, and Founder & Principal at Lalumiere Media.

Lucie is a staunch advocate for the video game, immersive (XR), and interactive digital media sector. She is dedicated to helping the industry grow and compete on the global stage, and to creating leading-edge techno-creative careers in Ontario and Canada. Lucie serves on the board of directors of the Canadian Interactive Alliance / L’Alliance Interactive Canadienne (CIAIC) and is a member of several advisory committees, including the Screen Industries Research and Training Centre (SIRT) advisory board.

Lucie is the winner of the inaugural WIFT-T Digital Trailblazer Crystal Award (2015). She has a B.Sc. in Management Information Systems from Université de Sherbrooke, an MBA from McGill University completed at New York University (Interactive Telecommunications Program), and an Award of Achievement in Digital Analytics from the University of British Columbia and the Digital Analytics Association.

Scott Milley

Scott Milley

Director of Communications

Scott is an established communications specialist, with a developed expertise in the video game and interactive entertainment industry.

With experience, passion, and a team-oriented mindset, Scott works closely with members of the techno-creative industry to showcase the inspiring work and talent that Ontario has to offer. Utilizing his proficiency in community engagement and content creation, he has helped lead the expansion of Interactive Ontario’s social presence, influence and impact. Scott works closely with our members to equip them with access to valuable resources, community-led spaces, and up-to-date information on everything going on in the video game industry.

When he’s not working with our members, Scott can be found devouring a good dark fantasy RPG.

Ethan Bowbyes

Manager of Industry Initiatives

Ethan is a Brock University graduate and has a BA in Digital Humanities. He studied in the Interactive Arts & Science Honours program and has a concentration in digital expression and digital prototyping. During his studies, he primarily focused on user-centered UI/UX, but enjoys wearing multiple hats, often gravitating towards producer/coordinator roles. Ethan started at IO as a project coordinator assisting with IO’s 2022-24 programs, events and operational activities.

Ethan’s spare time consists of nature walks, photography, videography, social media and reading personal development books.

Collaborators

Victoria Evans

Victoria Evans

Senior Advisor, Strategic Initiatives & Program Design

With over 17 years of experience in the creative tech sector in North America, Victoria has led and supported successful indie and multinational studios. Her experience spans from digital media to video games and emerging immersive applications. She’s analyzed and evaluated the merits of hundreds of IDM proposals in the past decade for major Canadian funding agencies as well as investors. Additionally, Victoria designed industry programs that foster Canadian talent and collaborative creative communities, as well as providing support to executives during times of growth and transition. Presentations she’s prepared for Interactive Ontario have influenced policies with industry stakeholders.

On the weekends, she loves to do pilates, play board games, build puzzles, and go skiing.

Jermaine Williams

Jermaine Williams

Senior Product Designer

Jermaine is a senior product designer with over 10 years of experience in digital media. His history of designing digital experiences, strong understanding of the digital problem space, research skills, and broad range of technical knowledge to act as an advocate on behalf of users. He credits his persistent curiosity and reverence for experiences to his background in studio art, media studies, and love for all things The Twilight Zone.

When he’s not at a computer Jermaine can be found missing open nets in Rocket League.
Audrey

Audrey Lepez

Program Coordinator

Audrey is an undergraduate student at the University of Toronto. Currently working towards a double major in Cognitive Science and Media Studies, she has developed an interest in the role that different digital media platforms have in shaping both users’ identity and perceptions. Through this, she developed an awareness for the responsibility that those creating the digital world have, and joined IO as a Program Coordinator in the hopes of being part of those making a difference.

Outside of responsibilities, Audrey can often be found in the kitchen preparing cakes and treats for her friends and family.

Oliver McGillen

Project Producer

Oliver McGillen, a Media Arts student at York University, currently works as a Marketing Coordinator/Producer for Interactive Ontario. In this role, he crafts engaging social media content, showcasing his proficiency as both a videographer and photographer capturing candid moments. Beyond his professional commitments, Oliver has emerged as a prominent content creator on YouTube, with a dedicated following of 42,000 subscribers in just over two years. Focusing on gaming, his videos not only entertain but also reflect his distinctive personality, fostering a vibrant community.

In his personal life, Oliver is dedicated to fitness and self-wellness, embodying a holistic approach to his lifestyle. A LEGO enthusiast in his spare time, Oliver’s creative pursuits extend beyond the digital realm, making him a well-rounded individual in both his professional and personal endeavors.

Cara McNeil

Marketing Coordinator

Cara McNeil holds an Honours Bachelor of Science from the University of Toronto, where she completed a double major in Book and Media Studies & Genome Biology. During her degree, Cara took a keen interest in exploring the impact that platforms and creators have on viral trends and information dissemination. As a Marketing Coordinator she often uses this lens to develop communication strategies for channels like newsletters, social media, and discord that foster community connection, engagement, and growth.

Off the job you can often find Cara enjoying audiobooks from the tpl, putting off the completion of a crochet project, and going for long walks around the city.

Kandace Reitzel

Kandace Reitzel

Administrative Coordinator

Kandace is a graduate from Brock University and Niagara College. She received her BA in Game Design and Advanced Diploma in Game Development. Her passion is in game art and marketing, but she has found much success in administrative roles due to her organized nature. Kandace is always ready to try something new and has pride in her communication skills with both co-workers and clients. She is working closely with our community to pinpoint administrative difficulties and lends a hand wherever else she is needed.When not working hard Kandace enjoys performing at open mics, playing sports and spending time with her (many) pets