Video Games Canada

Mission is Currently at Capacity

Are you ready to take your video game business to the next level? Join us for Video Games Canada this summer and be one of the 40-50 Canadian independent video game developers to participate in Pocket Gamer Connects Digital 2021 and DevCom Developer Conference 2021 !

Video Games Canada 2021 is presented by the Canadian Interactive Alliance (CIAIC), a not-for-profit trade association that serves as the voice of Canada’s interactive digital media industry. Comprised of more than 3,000 companies and employing 50,000 Canadians, the interactive media industry generates over $4 billion in annual revenue. CIAIC’s membership is comprised of Canada’s eight existing provincial interactive digital media trade organizations.​

In partnership with the CEIM, get the chance to increase your visibility thanks to individual coaching and business support by their experts and increase your chance of success during the trade missions !

POCKET GAMER CONNECTS DIGITAL [July 12-16, 2021] is the leading virtual conference for the games industry… See over 250 expert speakers and meet over 1,500 attending professionals from across the games industry and take part in digital versions of fringe events like the Big Indie Pitch and Careers Week!

DEVCOM DEVELOPER CONFERENCE [August 23-27, 2021] will once again offer a wide range of events and sessions for international game developers, game publishers and services providers. #ddc2021 will be 100% digital and offer a Conference Program, a Business Program, unlimited matchmaking (24/7), networking activities and events, « Pitch it ! » the advanced developers and publishers matchmaking, DevCom’s Daily Twitch Show, and more!

Admissibility criteria :

  • Video game developer established in Canada, with majority Canadian ownership 
  • Strong export potential
  • At early commercialization stage
  • With annual revenues of less than $5 million 
  • Has clear objectives for participation
  • Has a project at a pitchable state
  • Company will benefit from participation

There are limited spaces: 12 for Pocket Gamers and 15 Devcom

***All applications will be reviewed in collaboration with Ontario Creates**

Pocket Gamer Digital

Deadline for registration : July 9, 2021

  • Digital Pass – Indie Developer
  • Individual coaching and business support by experts from CEIM

**Registration to the Program limited to 1 person per company**

DevCom Developer Conference

Deadline for registration : Thurs. July 29, 2021

  • Business Pass
  • Individual coaching and business support by experts from CEIM

**Registration to the Program limited to 1 person per company**

Complementary to the CIAIC mission, the Trade Commissioner Service (TCS) is also offering:

Available to all companies interested in attending Decom 


  • Topic: Opportunities for Canadian companies through the Canadian video gaming mission to Germany (gamesmom/DevCom)
  • Summary: Overview of activities supported by the Trade Commissioner Service outlined below with your Q&A
  • Save the Date: Thursday, July 8 at 8am PST / 11am EST / 5pm CEST

Register for the webinar here!


MeetToMatch is the preferred B2B platform in the gaming industry. The Cologne Edition will be held August 25-27, 2021, coinciding with gamescom and devcom. Due to the COVID-19 pandemic, the event is taking place virtually, but still allows you to meet all the most relevant publishers, investors, and developers, that would normally be present on the trade show floor in Cologne.

The Trade Commissioner Service (TCS) is offering Canadian gaming companies, associations, and partners, FREE accounts to the MeetToMatch platform. Registration is currently limited to one free account per company. Account requests will be verified. If your company or organization requires additional accounts, please write to

Request your free MeetToMatch account here!


The Trade Commissioner Service will be hosting three pitch sessions directly on the MeetToMatch platform. To participate in the pitch sessions, you must be registered for MeetToMatch – The Cologne Edition (see above).

Each pitch session will focus on a different gaming platform and/or business model. Sessions will be moderated by a gaming industry veteran and include a jury of selected publishers. Pitches will be 5 minutes each and followed by a Q+A period. Selection will be made on the recommendation of our regional offices and partners (provincial governments and regional/national associations).

Express your interest in pitching here! Deadline to express your interest: 18 July 2021


gamescom is focused entirely on the public/entertainment side (B2C) this year and will run from August 25-27, 2021. Your contact is Rita Dommermuth, Sales and Project Manager at Koelnmesse. Koelnmesse, along with game, are the official organizers of gamescom. Rita is based in Chicago and covers all of North America.