News

Media2o Productions partners with Backbone magazine to produce Backbone TV for the Web.

November 24, 2008

For Immediate Release

VANCOUVER, BC - Media2o Productions (formerly ChalkTV) - creators of Connected Life, Canada's most popular Web-based technology show - has joined forces with Backbone magazine to launch the groundbreaking new online program Backbone TV.

The amazing insight and experience of Backbone magazine comes to life on Backbone TV with a dynamic visual look, fresh new ideas, and new opportunities. Each fast-paced, exciting and informative episode of Backbone TV includes: interviews with innovators, editorials on the hottest trends, product reviews, business tips, history bytes, and more.

"The online New Media space requires quick, relevant, and accessible programming - Backbone TV is perfect for business people on the move," said Bradley Shende, CEO of Media2o. "Backbone TV is the evolution of New Media on the Web."

Breaking free from the boundaries of standard broadcast television, Backbone TV will be accessible in multiple formats and platforms. Whether online from a computer, on the move with a PDA, iPhone or Blackberry, even from an iPod, Backbone TV will be available any time, any place.

"Our publishing focus is to examine how we can use technology to accelerate business, so it's a natural progression for us as a magazine to deliver our message through video. This way our audience will have an enhanced experience of our content," says Steve Dietrich, Publisher of Backbone magazine. "The combined expertise of Media2o and Backbone magazine will allow us to provide our clients with many new and effective ways to showcase their products and services."

View at: http://www.backbonemag.com/tv/

About: Media2o Productions is a full service video production company located in Vancouver, British Columbia specializing in the production of online broadcast, commercial, and corporate video - deployed through web, mobile and portable device technologies. Media2o currently produces the online tech show Connected Life, now in its second season. Viewed nationally on Sympatico/MSN and in the US on Transit TV, Connected Life is also now available Internationally on Discovery's http://www.HowStuffWorks.com. View episodes at http://www.connectedlifetv.com/.

About: Backbone magazine was launched in January 2001 with a primary focus on how technology enhances business processes, markets, profitability and productivity. The magazine's aim is to provide business people with a tangible tool to enhance the way they do business in Canada's expanding online economy. With a strong online presence, and national distribution by The Globe and Mail, Backbone magazine has become a trusted source by businesspeople throughout the nation.


For more information or interview requests, contact:

Jason Hasselmann - jhasselmann@media2o.com  
Communications Lead
Media2o Productions
604 957 1625

Steve Dietrich - sdietrich@backbonemag.com   
Publisher
Backbone magazine
604 986 5352

IO Events

iNTERACT
Jan 22, 2009
The Gladstone Hotel
iLunch 7.04 – The Digital Pangaea
Jan 23, 2009
The Gladstone Hotel

Canadian Events

Game Design Expo 2009
Feb 07 - 08 2009
Vancouver
ELAN Awards 2009
Feb 28, 2009
Vancouver

International Events

BETT 2009
Jan 14 - 17 2009
Olympia, London
Canada Stand @ MIDEM
Jan 17 - 21 2009
Le Palais, Cannes, France
MIDEM
Jan 18 - 21 2009
Cannes, France
The 6th Annual Mobile Games Forum 2009
Jan 21 - 22 2009
United Kingdom
GDC
Mar 23, 2009 - Dec 27, 2008
San Francisco
Game Connection at GDC 2009
Mar 24 - 26 2009
San Francisco