With 57% of Ontario interactive digital media (IDM) revenues generated by export sales, finding opportunities in other territories is essential for Ontario producers. Interactive Ontario’s newly-released report International Digital Media Co-Production: A Guide for Canadian Companies II will assist Canadian companies in collaborating with partners in emerging markets.
The enthusiastic reception to the first edition of the report last year led Interactive Ontario to embark on Phase II, which examines co-production with Asia and Latin America, with a specific focus on China, India, Korea, Colombia, Brazil and Argentina.
The report collects experiences and practical information from Canadian digital media companies that have executed deals in these countries. Additionally, it outlines funding sources, potential partners, events and other key details about each market.
“Interactive Ontario works closely with partner organizations in other jurisdictions to facilitate trade opportunities,” said IO Executive Director Christa Dickenson. “This report will assist in further establishing export links for Ontario producers.”
Interactive Ontario will host an event on July 22nd to provide a forum for discussion around the report. iLunch 14.4 will feature presentations by representatives of the Canadian Trade Commissioner Service, ProColumbia, KOTRA (Korea Trade-Investment Promotion Agency) and a panel moderated by report author Kelly Lynne Ashton with panelists from Pipeline Studios, Minority Media and XMG Studios.
The report was commissioned by Interactive Ontario with the support of the Ontario Media Development Corporation, the Canada Media Fund and the Bell Fund. Read the report here.
