Innovate By Day | Toronto
Innovate By Day is a collaborative, creative environment where employees are valued, teamwork is encouraged, and ideas are nurtured.

Innovate By Day, Canada’s leading strategic marketing & digital content studio specializing in the entertainment industry, is seeking a well-rounded, dynamic emerging or mid-level professional to fill the role of French-first Social & Digital Media Specialist. This individual must be highly organized, very fluent on social media platforms, fully capable of writing and communicating in French (and English), loves digital media, television and film. Only those who consider themselves a team player with a keen desire to learn, adapt and grow, need apply.

The Bilingual (French/English) Social & Digital Media Specialist will be expected to fulfill the following duties:

Strategy and Planning

Build French and English social and digital media strategies, content distribution plans, and editorial schedules to expand reach and bilingual engagement for various properties, clients (including Quebec-based and international communities)
Identify opportunities for growth, maximization of SEO and increased online discoverability within campaigns
Project Coordination

Coordinate all aspects of complex projects including live events and productions, video shoots, online advertisements
Provide quality assurance for French language content
Conduct data analysis (analytics)
Produce written and verbal reports in both languages
Oversee the production of content (including video, graphic and interactive)
Work independently and as part of a team
Interact proactively and comfortably with clients
Community Management

Handle day-to-day implementation of social and digital strategies
Engage with audiences through social media to create robust, thriving fandoms
Research and write content for social media platforms and websites in both French and English
Actively utilize social media listening tools to monitor online conversations, trends, levels of engagement, reach and traction for multiple clients
Ensure that brands are represented authentically online
Assist with the implementation and management of online advertisement campaigns
Ability to assist with graphic design and video editing work is an asset

Company Innovate By Day
Job Type Full-Time
Status Interviewing
Location Toronto
Province Ontario
Start Date 2018-02-26
Qualifications The Social & Digital Media Specialist’s skills and qualifications include:

Exceptional writing skills with the ability to hone and utilize different voices with a proven ability to read, write, translate and communicate fluently in French and English
1 – 4 years’ experience in a digital, marketing, or social media position in a professional setting
Diploma, degree or equivalent, preferably in Communications, Marketing, Digital Marketing or similar
Knowledge, experience, and understanding of online analytics tools and aggregators, digital technology, search engine optimization (SEO), new trends and the latest in social media innovation
Proficiency with social listening tools, with the ability to learn new software
Strong computer skills, and an understanding and enthusiasm around technology, especially digital markets, products, and services
Ability to strategize and implement social media in the context of a broader communications plan
Strong organizational, writing and reporting skills
Demonstrated experience in online marketing, promotion and/or social media strategy and campaign management
Strong communication and interpersonal skills are a must
Familiarity with Adobe Creative Suite, graphic design and video editing is an asset
Understanding and familiarity with Quebec culture and trends are an asset
Our enthusiasm for fandoms and desire to connect directly with audiences drives our work.

How to apply Please note that the interview will take place in both languages and that written French will be tested.

It would be advisable to include your social media profiles along with links to campaigns or communities online that you managed or have directly worked with. Please forward these together with your cover letter in English and French, and resume to:


ATTN: Julie Reis

Deadline: February 15, 2018 at 5:00 pm

Please include the subject line: “Bilingual DM Specialist Job Posting”

Number of Openings 1
Highest Finished Education College, University
Company Address Innovate By Day
905 Danforth Avenue

M4J 1L8

Company Website